Instagram Creative Labels

We've added the ability to apply creative labels to the recently-released Instagram ad types. This allows customers to pass back image and message labels into the ad name and URL tracking params as needed.

For more information on ad tracking and creative labels, please see Updated Advert Tracking (Oct 2015).

Rules Update (FB Pixel Events)

To stay on top of Facebook's continuing move to their new unified Facebook Pixel, you can now define rules to fire based off any of the 9 standard events offered.

Sale Price/Current Price Compatibility (DPA Creative)

If your feed contains the field "sale_price", you can now dynamically insert the sale price in your DPA ads. It appears as the dynamic option "current price".

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