StitcherAds offers a range of targeting options that are intended to ensure your ads get in front of the people who really matter to you. Through StitcherAds you're able to both target audiences and exclude audiences from your adverts so you can minimise impressions to people less likely to buy your products.
In the Audiences section of StitcherAds you will see the following types of audiences that you can create:
- Audiences from a Datafile - ideal if you have a CRM database or email shot you would like to target
- Website Custom Audiences - for targeting anyone who's visited your site or parts of your site.
Did you know that you can also create a Lookalike audience from any of these audiences?